October 14, 2022Life at Treasure Data: Janine Brown, on Building a Career in Sales0Janine Brown, Manager, ADR Operations & Enablement, shares her story on growing her career in Sales at Treasure Data....
September 8, 2022Top Customer Data Platform Benefits Your Company Needs0Top customer data platform benefits include customer profile unification and a robust customer data foundation for deriving actionable insights....
September 7, 2022Finessing Customer Experience to Promote Revenue Growth0A CDP empowers brands to optimize customer experience so they can drive growth and build value, even in times of economic recession....
September 2, 2022Life at Treasure Data: Andrea Escobar, on Making a Shift From Sales to Marketing Ops0Andrea Escobar, marketing operations manager, Treasure Data, shares her story on what it takes to pivot from a career in Sales, to a career in Marketing Ops....
September 2, 2022Top Factors That Build Consumer Loyalty for Your Brand0Brands can use a CDP like Treasure Data Customer Data Cloud to build consumer loyalty through personalization and consistent omnichannel experience....
August 30, 2022How to Create Customer Loyalty and Retention With an Enterprise CDP0Using an enterprise CDP like Treasure Data's can help brands derive actionable insights to boost customer loyalty and retention....
August 23, 2022Customer Relationship Data Management Tool for Analysis and Planning0A CDP is a better customer relationship data management and analysis solution than CRM due to centralized storage and integrated analytical capabilities....
August 17, 2022How To Maximize Your Customer Insights Benefits for Better Lifetime Value0A customer data platform helps brands maximize customer insights benefits to increase lifetime value from the acquisition stage to post-purchase nurturing....
August 11, 2022Customer Data Platform vs Data Lake: How to Choose Your Best Option0The benefits of a customer data platform over data lakes include centralized data access, real-time analysis, and faster activation....
August 9, 2022How Understanding the Customer Data Management Lifecycle Improves Customer Loyalty0Understanding the customer data management lifecycle is key to improving customer experience and increasing loyalty....