Technology - Treasure Data Blog - Part 7

Technology Category

February 2, 2017

4 Ways Customer Data Platforms Will Change the Way You Look at Marketing

Imagine you're a telemarketer working your way through a list of cold leads. Every time you reach a live human being, you go into your canned pitch: “Good morning, Mrs. Smith! I'm calling because I've g...

January 24, 2017

3 Tips for B2B SEO Success in 2017

When was the last time you visited a website and thought, “Wow, this thing is *too* fast?”. Go ahead, really think about it. I'll wait. Oh, you're done? Ya, I've never thought that either. Speed matters. Pe...

January 6, 2017

Customer Data Management, Step Zero: Choosing a Tag Manager

What do you want to do in 2017? Do you want to understand your customers better? Do you want to increase traffic and raise awareness of your product? Do you want to increase sales across different channels? Do you want to reduce churn? I'd like to do all these things, and I'm guessing you would t...

December 20, 2016

Skills Development: A Data-Driven Marketing Resolution for 2017

In Internet Years, “Data-Driven Marketing” has been a cliché for, well… almost as long as “Internet Years.” So why are marketers still lagging when it comes to data competencies? According to a recent analysis, 45% of job postings for marketers ask for data analytics skills but onl...

September 15, 2016

The Data Drive Podcast: Episode 3: Pavel Hardak and Basho

Basho has been at the forefront of Big Data, IOT, and the hybrid cloud since their inception in 2008, and heavily leverage their experience in low-latency distributed systems to maintain their position. As trad...

September 13, 2016

Enhance your Google BigQuery with Treasure Data Result Output

Google BigQuery is the choice for many. It’s the go-to for interactive analysis of enormous datasets and can process billions of rows in seconds. With no infrastructure to manage and the need for an administ...

August 31, 2016

How To Increase Customer Engagement with Mailchimp and Treasure Data

In fact, as my colleague recently brought to our attention, more emails are still sent every minute than the number of Facebook logins, Snapchat videos, Tinder swipes, Tweets and a dozen other platforms combined. While Facebook Shares, viral retweets and Hacker......

August 29, 2016

Customer Highlight: Beating the Analytics Level at GREE

GREE’s dominance in the free-to-play mobile gaming market has made it one of the most respected studios in the world. But analyzing user data across each of its mobile titles was anything but a game. Like most fast growing companies, data collection......

August 17, 2016

The Data Drive Podcast, Episode 2: Baruch Sadugorsky and JFrog

Back in earlier days days of software engineering, distributed, remote, and open source projects were still in the distant future; and our projects churned and bumped along a predictable, deterministic, yet clu...

Calculate Salesforce Account Coverage with Treasure Data and SQL

Salesforce is the de facto cloud CRM tool for sales. But even though it’s ubiquitous in most sales organizations, there are still a few clear challenges to doing analytics with Salesforce: like limited visual...

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