Webinars - Treasure Data Blog - Part 2

Webinars

How to Use Data to Expand the Lifetime Value of a Customer

CLTV – a.k.a. customer lifetime value – is a measure of the amount of revenue or profit generated by a customer over the course of a relationship. For marketers in the retail industry, few if any KPIs pack ...

Game Publishers: Data is Crucial to Your Dev

Too few game makers are taking full advantage of all the customer data in all the various forms now available to them — Delivery platforms have become invaluable for game makers, not only as storefronts but a...

The evolution of customer data management: DMP vs. CDP

After a couple of decades of companies adding CRMs and DMPs to their marketing arsenal, they now have data silos everywhere. Today the customer expects companies to have a handle on all this data and to treat t...

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The new table stakes for CPG? CDPs, says Futurum Research Learn why