Treasure Data Blog - Part 34

February 27, 2018

How to Create a Shortlist for Your Customer Data Platform Vendor Selection

Are you considering a customer data platform (CDP) to drive an improved customer experience, but find that you're overwhelmed with the list of vendors, technology terms and marketing promises? Ultimately your s...

February 22, 2018

GDPR is Approaching: Are You Ready for the Data Privacy Challenge?

It's coming. A new regulation in the European Union is about to change the way that your company needs to manage its customer data. Taking effect on May 25, the General Data Protection Regulation (GDPR) impo...

February 20, 2018

Treasure Data Debuts in Gartner MQ

To give some perspective, when we started this company back in 2011, one of our top priorities to accomplish was to be in a Gartner Magic Quadrant. Gartner Magic Quadrants have long been the gold standard in th...

February 6, 2018

Feed Social Data into your Customer Experience Strategy

Social media is a powerful tool in digital marketing. As companies continue to scramble to shape and iterate their respective marketing strategies to promote a personalized customer experience, social media rem...

January 31, 2018

Top Ten CDP Checklist for an Enterprise Customer Data Platform

There's plenty of excitement among marketers today about customer data platforms. So we've put together the ten most essential functions of an enterprise-grade customer data platform to help simplify the must-h...

January 23, 2018

Using Customer Data to Inform Product Enhancements

Many exciting marketing advancements are possible today with the adept use of customer data to create a frictionless buying journey. But marketing people aren't the only ones having fun at the data party. Produ...

January 19, 2018

Top Requirements for Continuous, Real-Time Closed-Loop Marketing

“Data” has become more than just a filler word, and, instead, an engraved term in the minds of recruitment teams as they launch searches for the next data-driven CMO or Digital Marketer at their respective ...

January 17, 2018

What is a Customer Data Platform – Learn More From Treasure Data

It’s a question that we often hear as companies search for a more innovative, scalable way to collect and utilize their customer data. We sat down with Pankaj Tibrewal,......

December 18, 2017

Top Ten Fluentd Tips from Kube Con + Cloud Native Con 2017

How much traffic can handle? Tons! Some users send 15,000 messages per node per second, but of course it’s depends on how much filtering and parsing you ask to do: the more work it does, the fewer events it ...

October 6, 2017

Discover SQL-Powered Insights with Mode and Treasure Data

Pull data from virtually anywhere to build your analysis suites. Whether you’re analyzing customer relationship information, web analytics, mobile data feeds or all of the above, we provide the funnel for Mod...

34

The new table stakes for CPG? CDPs, says Futurum Research Learn why