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  • Treasure Data BlogTreasure Data Blog
May 10, 2016

Treasure Data and Looker Partner for Data Collection, Rich Visualization

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TD and Looker have joined forces through a go-to-market and technology partnership to offer customers a native to easily collect, manage, analyze and visualize data at scale. Data scientists, marketing and DevOps teams can effectively......
May 6, 2016

Mixpanel Doesn’t Like SQL

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A couple of weeks ago, Mixpanel released JavaScript Query Language (JQL) as a new way of analyzing event data inside Mixpanel. It's clear that the Mixpanel team has realized that giving non-clunky access to...
May 4, 2016

Customer Highlight: Driving Online-to-Offline Commerce With Targeted Rewards

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Data is a powerful tool for today’s retailer. The information generated by website visits, customer purchases and store loyalty programs contains rich insights that can be used to drive marketing automation and conduct trend analysis. But retailers often struggle with......
May 3, 2016

Treasure your Raw-Data Access to Adjust Events

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Attribution, user-behavior analytics, store statistics and fraud prevention are truly differentiating and competitive sources of intelligence for anyone who uses them. At TD, we give you the means to combine al...
April 26, 2016

TUNE your Mobile Apps with a Postback to Treasure Data

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If mobile attribution and analytics is your thing, you’ve probably heard of Tune. As the most widely adopted measurement and attribution provider for the top 100 grossing apps in the iOS and Android ecosystem...
April 22, 2016

Kill Your Google Analytics Data Silo for Better Customer Analytics

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Google Analytics: Yet Another Data Silo? For digital marketers, Google Analytics needs no introduction. It's the most popular analytics tool and often the first to be introduced to a company's martech stack. Google Analytics is a powerful tool by its own right. It makes it easy to get started on...
April 19, 2016

Serverless Data Integration for Data Analysts with Zapier

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If you’re familiar with IFTTT.com and the simple If This Then That task automation recipes, then you already also have a pretty good idea how Zapier’s trigger-response mechanism works: you perform a simple ...
April 13, 2016

Supercharge your Salesforce Data Search Efforts with Treasure Data and Elasticsearch

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Elasticsearch benefits not just those looking for text search, but those looking for instant insights and business intelligence from their textual and unstructured data. You might see Elasticsearch implemented ...
April 12, 2016

Accurate Sales Forecast for Data Analysts: Building a Random Forest model with Just SQL and Hivemall

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Rossman is a pharmacy chain with over 3,000 stores in seven countries within Europe. The manager of each store has been tasked to predict the sales of the store for up to six weeks in advance. Sales of each store depends on various factors such......
April 7, 2016

Using Analytics to Uncover the Best Path to Monetization

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At some point, every successful app needs to turn a profit - no two ways about it. Those millions of daily active users don't mean jack to your investors until you find something they'll actually pay for. And, when it comes to mucking around with your user experience looking for paydirt, good analyt...
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