Customer Data Platform Blog for Industry Leaders

Four Analytics Problems…That Our Customers Solved

When companies decide it's time to be “data-driven,” there are a number of common pits into which they tend to fall. One we see quite often is that they build their own internal data application platform. ...

Meetup: State of the art R Programming from the Bay Area R Users Group

Joseph, who once headed up technical marketing at Revolution Analytics prior to Microsoft’s acquisition, is widely known as a major authority on R programming. In fact, I’ve enjoyed the opportunity to learn about R and machine learning from......

Debugging Your Data: 4 Tips for Easier Data Management

It happens to us all, you receive the new A/B testing results and need to verify the data. Or you are turning your latest funnel analysis into a data application so you can continually reap the benefits of your hard work. As you scrutinize your work, you notice that the numbers aren't quite adding ...

Fluentd at OSCON!

For the first time, our project will be at OSCON! Come find us in the Exhibitors Hall at booth 109-8. We welcome users and new people who want to hear about the project. If you are around OSCON don’t hesitate to talk to us, we want to learn from you......

Customer Highlight: Building Lean Analytics at MobFox

In business, how a company manages its data can make the difference between success or failure. Nowhere is this more true than ad tech, where data practically is the business. On an ad server, every bid, impression, or error that occurs......

Integrate Zendesk, Salesforce, and MySQL for Support Analytics

Today, we’ll describe our Customer Support use-case, using TD with Zendesk, Salesforce, and MySQL. We’ll also look at some visualizations we’ve done in Tableau......

Treasure Data and Looker Partner for Data Collection, Rich Visualization

TD and Looker have joined forces through a go-to-market and technology partnership to offer customers a native to easily collect, manage, analyze and visualize data at scale. Data scientists, marketing and DevOps teams can effectively......

Mixpanel Doesn’t Like SQL

A couple of weeks ago, Mixpanel released JavaScript Query Language (JQL) as a new way of analyzing event data inside Mixpanel. It's clear that the Mixpanel team has realized that giving non-clunky access to...

Customer Highlight: Driving Online-to-Offline Commerce With Targeted Rewards

Data is a powerful tool for today’s retailer. The information generated by website visits, customer purchases and store loyalty programs contains rich insights that can be used to drive marketing automation and conduct trend analysis. But retailers often struggle with......

Treasure your Raw-Data Access to Adjust Events

Attribution, user-behavior analytics, store statistics and fraud prevention are truly differentiating and competitive sources of intelligence for anyone who uses them. At TD, we give you the means to combine al...

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The new table stakes for CPG? CDPs, says Futurum Research Learn why