Customer Data Platform Blog for Industry Leaders

September 18, 2012

Cookpad Case Study

Cookpad.com (TYO:2193) is Japan's No.1 recipe website. With more than fifteen million users and one million online recipes, Cookpad.com dominates the market of recipe search and sharing. In fact, according to Cookpad.com's internal research, 50% of Japanese women in their 20s and 30s use Cookpad.com...

September 5, 2012

Takeaways from the Kafka Talk at AirBnB: the Power of Structured Data and the Myth of “Exactly Once”

The talk was packed. With almost twice as many attendees as there were seats, it was obvious Kafka is gaining serious traction among Bay Area start-ups. Two topics from the talk were especially illuminating from my perspective. (more…)...

August 28, 2012

Five Criteria of a Next Generation Data Warehouse

A few months ago, Jeff Kelly published a comprehensive article that captured the current state of Big Data and Hadoop nicely and laid out the blueprint of next-generation cloud computing. For cloud computing nerds like us, the article was a joy to read, but especially the section called “Next G...

August 21, 2012

How Customer Feedback Led Us to Partner with Indicee

We have been lucky to have customers from early on. Actually, we have been incredibly lucky because our customers have given us valuable feedback. For example, it was through customer feedback that we learned “real-time” is often an alias for “interactive”. Several weeks ago, we were talk...

What I did at “Hacker in the Rye” Stripe Hackathon

Last Saturday, I visited Stripe to participate in their "Hacker in the Rye" hackathon. It was pretty awesome: I managed to write some code, met a couple of new folks, and had tasty Thai food for dinner. (more…)...

Fluentd Talk at MongoDB SV User Group

We originally developed it to solve the problem of data collection for our own service. Since open-sourcing it last October, it’s been deployed at many organizations including SlideShare/LinkedIn, ContextLogic, Viki, NHN, and many others......

Understanding the Book-Crossing Dataset: Visualizing Status Data

In the previous entry, we went over several “status” data on TD cloud data warehouse. Today, we are focusing on “action” data, or rather, a type of inaction: how can we identify users who are lazy about rating books?......

Understanding the Book-Crossing Dataset: Setup

I'm a data scientist at TD. In a series of blog entries, I want to introduce how to use our platform by interacting with a concrete dataset. I chose the publicly available Book-Crossing Dataset as our base data......

Log Everything as JSON. Make Your Life Easier

The Story of an Engineer. Here is an anecdote. I am sure some of you have had a similar experience. (more…)...

January 17, 2012

Enabling Facebook’s Log Infrastructure with Fluentd

Facebook uses Scribe as its core log aggregation service. The description of Github reads, “Scribe is a server for aggregating log data streamed in real time from a large number of servers.”.....

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The new table stakes for CPG? CDPs, says Futurum Research Learn why