AI/ML
Using AI/ML to Improve Data Quality
0Discover how AI/ML can help with data quality management, helping you uncover anomalies, automate data cleaning processes, and uncover valuable insights....
What is Next-best Action In Marketing?
0Next-best Action (NBA) is a strategy that helps businesses identify the most effective marketing actions to take to drive customers closer to a desired conversion event. It is designed to optimize marketing eff...
Top Challenges of AI Deployment–And How to Overcome Them
0Do you have a mature AI strategy in place? Learn about the main challenges of AI deployment, how to overcome them, and why investing in the right Customer Data Platform is an important step....
Retailers, Your Contact Strategy Needs Machine Learning—and a CDP
0As a retailer, you have an advantage few industries share—direct interactions with customers. But without a clear strategy for leveraging customer data, much of it will go to waste. Find out how machine learn...