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Customer Data Platform Blog for Industry Leaders

February 3, 2023

Data Warehouse Platform vs. Customer Data Platform

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By working together, a data warehouse platform and a customer data platform can help maximize the value of a company's data assets....
February 2, 2023

Mapping the Customer Decision Journey To Improve Your Marketing

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Learn how mapping out the customer decision journey can help you improve your marketing, optimize the customer experience, and drive more conversions....
January 30, 2023

Connected CX: Defining the New Customer Era with Data

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Connected CX goes beyond customer acquisition. As CPG companies create transformation plans, here's how they can look at the entire customer experience....
January 27, 2023

Impending Boom: The Customer Data Platform Market Sees More Growth Ahead

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The customer data platform market is driven by businesses' need for a modern data solution in an increasingly digitized environment....
January 26, 2023

CDP Use Cases: Unlock Your CPG’s Growth Potential with Customer Data

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It’s important to understand the CPG use cases that drive the most value from your CDP investment. Discover what's possible with Customer Data Cloud....
January 24, 2023

Connected Customer Data: A Golden Opportunity for Pharma Marketers

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Learn how pharma companies can use data to elevate real-time clinical decision making and to sharpen connections with clients to drive better patient outcomes....
January 23, 2023

Peak Customer Experience Tools To Elevate Your Business

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Customer experience tools like marketing and sales automation help brands improve user experience for better engagement that drives results....
January 20, 2023

NRF 2023: Building New Connections in Retail

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Takeaways from NRF 2023: Retailers across verticals are doing more with their data in order to connect with customers, improve operational efficiency, build trust through loyalty, and more....
January 19, 2023

What Marketers Need to Know About Omnichannel Customer Journey Mapping & Experiences

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Learn how you can map out an omnichannel customer journey strategy and deliver exceptional CX with Treasure Data Customer Journey Orchestration....
January 18, 2023

Choosing The Best Customer Experience Software For Your Business

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The best customer experience software enables teams to easily collect and analyze CX data, like consumer surveys, to keep improving experiences....
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Treasure Data

Treasure Data Customer Data Platform (CDP) brings all your enterprise data together for a single, actionable view of your customer. Learn more by clicking below:

What is a Customer Data Platform (CDP)?
Why Enterprise CDP?
Why Treasure Data?
Enterprise Customer Data Platforms for Dummies 2.0
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