Life Sciences
Unlock the Power of Patient and Provider Data With a CDP
0A CDP can serve as the central nervous system for pharma and life sciences companies when managing patient and provider data securely and efficiently....
Transforming Pharma and Life Sciences Experiences With the Power of Customer Data
0How pharmaceutical and life science companies can unlock the value of customer data to deliver personalized healthcare provider and patient experiences....
Data Security and Trust Essential for Driving Data Forward in Pharma
0Pharma brands must manage customer data with secure and compliant systems. Treasure Data explores how pharma companies can sure their data stays safe....
Connected Customer Data: A Golden Opportunity for Pharma Marketers
0Learn how pharma companies can use data to elevate real-time clinical decision making and to sharpen connections with clients to drive better patient outcomes....
CDPs vs. CRMs: Understanding the Pharma Marketing Tech Stack
0Both CRMs and CDPs can be a source of data insight for pharma marketers. So, what’s the difference, and how do they work together in the tech stack?...
Using a CDP to Deliver Connected Healthcare Provider Experiences
0Pharma brands can use a CDP to unify their data, create personalized outreach, and improve the effectiveness of their sales, marketing, and customer service teams....
Making Data Work by Delivering Relevant Content to HCPs
0Learn how data-driven suppression tactics can improve the relevancy of pharma marketing to healthcare providers....
Find Your Inner Data and Take Precision Marketing to the Next Level
0This article was originally published in Pharmaphorum on May 24, 2022.
Data is the powerhouse of the pharmaceutical sector. It powers drug discovery, clinical trials, and operational performance. But sizeab...