Interviews - Treasure Data Blog

Interviews

February 4, 2021

Data Hygiene and Governance for Data-Driven Marketers

Who should own data management? Everyone, says marketing futurist and influencer Ross Quintana—but marketing, with its particularly data-driven nature, should lead. Learn why he supports a more inclusive fram...

December 9, 2020

Q&A with Don Peppers: A CX Expert’s View on Digital Transformation and the Customer Experience

What are the keys to mastering CX in a time of digital disruption? We asked Don Peppers, a pioneer of one-to-one marketing and a renowned authority, author, and speaker on customer experience, to share his view...

August 10, 2020

Are You in the (Loyalty) Loop? How Customer Data Builds Relationships

Smart marketers don’t just use customer data to make sales—they leverage it to build relationships. Marketing expert Andrew Davis explains how to apply data to create optimal customer experiences, foster tr...

CDPI’s David Raab Q&A: Marketing, CDPs, and Digital Transformation Post-Covid

This second-in-a-series, far-ranging interview with head of the Customer Data Platform Institute, David Raab, covers issues facing CMOs, DMOs, CTOs & DTOs—from digital marketing to coping with Covid....

The Moments that Move People: How Data Drives Emotion in Marketing

While tapping into the emotions of millions of consumers may seem like an impossible task, it can be done. Using the wealth of customer data that exists in the world, we can create more memorable, moving experi...

Elevating the Customer Experience: Q&A with Stephanie Thum, CCXP

Delivering a seamless and consistent omnichannel customer experience (CX) requires commitment and focus from every team across an organization. Marketers, in particular, can play a strategic role in helping bra...

November 6, 2018

What’s the Future for CDPs? An Interview with the CDP Institute’s David Raab

Customer Data Platforms, or CDPs, are a major topic of discussion these days amongst marketing, marketing operations, and IT leaders. With rising volumes of data, and increasing pressure on companies......

Q & A with Toru Takahashi, Treasure Data’s Manager of Support Engineering

Our customers are served by a dedicated team of Support Engineering ninjas. At the head of this team is Toru Takahashi, Support Engineering Manager. Managing a team that stretches the entire globe, from Mountai...

January 17, 2018

What is a Customer Data Platform – Learn More From Treasure Data

It’s a question that we often hear as companies search for a more innovative, scalable way to collect and utilize their customer data. We sat down with Pankaj Tibrewal,......

September 10, 2017

Expert Interview Series: Nikhilesh Tiwari of Helical Insight on the Benefits of Open Source Business Intelligence

Nikhilesh Tiwari is a BI and analytics veteran and the co-founder of Helical Insight, an open source business intelligence platform, and Helical IT Solutions. We recently asked Nikhilesh for his insight o...

1

The new table stakes for CPG? CDPs, says Futurum Research Learn why