Retail - Treasure Data Blog

Retail Category

November 23, 2020

Retail Holiday Guide 2020: Industry Perspectives

How’s COVID-19 changing retail and ecommerce holiday shopping? Some businesses use customer data platforms (CDPs) to predict demand and better understand customers and shifting holiday buying patterns. Here�...

November 16, 2020

Retail Holiday Guide 2020: How Data Can Help Retailers Prepare

How can retailers prepare for an unprecedented holiday shopping season? With access to information on intent, purchase and browsing history, available inventory, and more, it’s possible to provide next-level ...

November 12, 2020

Retail Holiday Guide 2020: Lessons Learned from Back-to-School Spending

Consumers demonstrated a willingness to spend during the back-to-school season. What lessons can be learned to help retailers prepare for an upcoming holiday shopping season that promises to be more competitive...

November 11, 2020

3 Ways to Use Customer Data & Contact Centers to Boost CLV, Clienteling

Retailers and brand managers might be missing these three ways to use customer data & CDPs to empower contact centers, improve clienteling and boost sales and CLV, says influencer Nicole Leinbach Rehyle....

November 10, 2020

Retail Holiday Guide 2020: A Very COVID Holiday Season

In the first of our Retail Holiday Guide 2020 blogs, we examine how different regions will address COVID-19 challenges, how consumers will split spending between online and offline channels, and how retailers c...

October 28, 2020

3 Ways Unified Customer Data Can Boost Clienteling Efforts

Too often retailers overlook clienteling as an option because of how much work it used to take. But technology such as Customer Data Platforms (CDPs) make clienteling scalable and profitable, says retail expert...

October 6, 2020

3 Ways Retailers Create Dynamic Digital Omnichannel Customer Experiences

Retail and brand marketing influencer Nicole Leinbach Reyhle gives three digital marketing tips for more profitable customer omnichannel experiences and increased engagement with their customers on all channels...

September 14, 2020

COVID, Customers & Challenges: Realistic Ways Retailers Can Combat the Unexpected

COVID-19 has forced businesses to finish years of digital transformation in just a few months. Will these martech investments designed to better understand consumers forge long-term customer loyalty post-pandem...

August 20, 2020

Survey: COVID-19 & The Future of Commerce—How a Global Pandemic Changed the Way We Shop

A new survey of 1,000 consumers shows big changes in buying habits, attitudes toward sustainability, and motivations for returning to stores—and highlights differences among Boomers, Gen X, Millennials, and G...

Sustainability IS Still Marketable—Here’s How Customer Data Helps

In the era of Covid-19, can you find new customers that care about health consciousness, sustainability, low carbon footprints, and the environment? That’s an interesting, potentially revenue-enhancing questi...

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