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Customer Data Platform Blog for Industry Leaders

January 6, 2022

Top 5 Customer Data Trends for 2022

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The top 5 hottest data-driven marketing trends of 2021 and 2022 include continuing interest in how customer data and CDPs help navigate turbulent times. Here’s what business leaders are thinking about as we m...
January 5, 2022

What is AWS for Automotive, and How Will CDPs Fuel 2022 Digital Acceleration?

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Experts say auto industry digital transformation will continue in 2022. Here’s how customer data platforms (CDPs) and the new AWS for Automotive are fueling this trend. Case studies: Subaru and Maruti Suzuki....
December 23, 2021

Retail Data News: Peloton, Metaverse, Glamping, and Fast Fashion

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Peloton takes a spin through the news cycle. Reality moves to the metaverse. And our retail industry expert Nick Antoniades learns a new word—glamping. Don’t miss the last Retail Data News update of the yea...
December 23, 2021

Treasure Data: Looking Back at 2021

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2021 has been a record year for Treasure Data with accelerated customer growth, continued product innovation and the launch of new product offerings...
December 22, 2021

[New Report] Customer Data Maturity: Strategies, Capabilities & Trends

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Treasure Data’s new survey report identifies strategies, capabilities, and trends related to customer data management. Companies are undoubtedly dedicated to leveraging customer data, but the process is still...
December 16, 2021

Security Update on Second Log4j Vulnerability

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Treasure Data responds to a second Log4j security vulnerability. Unlike the earlier, critical vulnerability associated with Log4j (CVE-2021-44228), this second vulnerability is rated as low severity....
December 16, 2021

Retail Data News: Lululemon, Fabletics, and POPSUGAR Ready for Fitness Season

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As the year winds down, fitness fashion retailers gear up. This week's Retail Data News roundup, featuring articles from December 6 to December 12, also includes the latest from Alibaba, Burberry, Jack in the B...
December 13, 2021

Security Update on Log4j 0-Day Vulnerability

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Treasure Data responds to the Log4j security vulnerability. No evidence of any impact has been found on the confidentiality, integrity, or availability of data stored in the Treasure Data platform....
December 10, 2021

Partner Spotlight: Are CDPs Replacing CRM & Penetrating Midmarket? Allant Expert Perspective

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Allant’s SVP of marketing, Stephanie Meade, discusses top trends in personalized marketing, digital transformation, location-based marketing, and geotargeting. She also explains hot trends in marketing....
December 8, 2021

Retail Data News: Chipotle Sold Out of Cilantro Soap Plus Cyber Week Results

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Cyber week results are in! This Retail Data News roundup, featuring articles from November 29 to December 5, also includes the latest on the Lululemon and Peloton lawsuits, Toys R Us, and Chipotle's sold out ci...
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Treasure Data Customer Data Platform (CDP) brings all your enterprise data together for a single, actionable view of your customer. Learn more by clicking below:

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Enterprise Customer Data Platforms for Dummies 2.0
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Explore Featured Posts
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  • Top 5 Customer Data Trends for 2022
  • Treasure Data’s Trusted Foundation Helps Enterprises Navigate Privacy and Personalization Expectations
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  • The Difference Between First-party, Second-party and Third-party Data
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