• Treasure Data Blog
  • Learn
    • Overview
    • Why CDP
    • CDP Vendor Selection
    • Why Treasure Data
    • CDP vs DMP
    • CDP Academy
    • What is a CDP?
    • Customer Data Management
  • Solutions
    • Overview
    • CDP for Marketing
    • CDP for Service
    • CDP for Sales
  • Industries
    • Overview
    • Automotive
    • Retail
    • Financial Services
    • CPG
    • Entertainment & Media
    • Life Sciences
  • Customers
  • Platform
    • Overview
    • Technology
    • Consent and Privacy
    • Security
    • Treasure Boxes
    • Integrations
    • Open Source
  • Resources
    • Library
    • Case Studies
    • Guides & Cheatsheets
    • Whitepapers & Reports
    • Videos
    • Events & Webinars
    • CDP Academy
    • Documentation
    • API Developer Portal
    • CDP Training
    • Blog
    • Digital Shift OnDemand
  • Company
    • About Us
    • Press Releases
    • Partners
    • News
    • Careers
  • Request Demo

Customer Data Platform Blog for Industry Leaders

December 19, 2019

New Year, New Marketing: 5 New Easy-Add Treasure Boxes for the CMO in Your Life

0
We’re excited to introduce Treasure Boxes—a brand new solutions library of pre-built code, components, visualizations, and applications ready for deployment with our enterprise Customer Data Platform (CDP)....
December 12, 2019

How to Make Your Marketing Emails Undeletable with Customer Data

0
Wonder how to make your marketing emails undeletable? As consumer expectations keep rising, sending hyper-personalized communications based on customer data is one of the best ways to delight your customers....
December 9, 2019

Interview with Sarah Evans on combining marketing and PR tactics for maximum impact

0
What is the biggest change transforming PR and marketing? It might just be the easy availability of data, something Sarah Evans, a recognized expert in PR and marketing, says is “both exciting and scary.”...
December 4, 2019

Omnichannel Personalization Stats for B2C Marketers

0
If you’re like most B2C marketers, the question is no longer, “Why omnichannel marketing?” You’ve probably already embraced the idea of data-driven marketing. Now the question is how to get the data you...
December 2, 2019

Interview with Top 100 Social Media Influencer, CEO, Analyst, Writer, and Consultant for Social Magnets

0
Marketing has a rhythm, a cadence. If done right, each tactic hits the notes needed to evoke emotion and inspire action in the audience. But if your timing is off, or your messages don’t resonate, people will...
November 25, 2019

6 Marketing Experts Share Their Mentors’ Best Career Advice

0
Marketing Mentors: Here’s the world’s best career advice for marketers and businesspeople, according to top marketers Shep Hyken, Ross Quintana, Stephanie Thum, Mellissah Smith, Marsha Collier, and Chris Pe...
November 20, 2019

New Microtransaction Data: Tricked-Out Gamers—Ready to Play and Pay

0
A new survey of nearly 1,000 gamers explores microtransactions—revealing what types of downloadable content gamers are most motivated to buy and how much they spend. Read the highlights and get the full repor...
November 18, 2019

A Q&A with Tom Pick: What B2B Marketers Should Stop Doing Right Now

0
B2B buyers are looking for authentic brand experiences. So we asked B2B marketing expert Tom Pick to share tips and strategies for marketers striving to connect with customers and outpace the competition....
November 14, 2019

AR vs. VR: What’s the Difference? Marketers Put Augmented and Virtual Reality to Work

0
Augmented reality and virtual reality are garnering intense interest for their marketing, gaming, brand development, and entertainment possibilities, and more companies are taking notice and adopting these tech...
November 11, 2019

Learn new entrepreneurial guerilla marketing strategies from marketing automation expert Mellissah Smith

0
Martech isn't just for high-end marketers with enterprise-level budgets. Adopting emerging marketing automation technology doesn't have to break the bank. Cost-effective martech options—with AI-assisted marke...
    8162122232425262728324048

Treasure Data logo

Are you looking for a customer data platform that helps you optimize the customer experience? Treasure Data’s CDP brings all your enterprise data together for a single, actionable view of your customer. Learn more by clicking below:

Request A Demo

Search the blog
Treasure Data

Treasure Data Customer Data Platform (CDP) brings all your enterprise data together for a single, actionable view of your customer. Learn more by clicking below:

What is a Customer Data Platform (CDP)?
Why Enterprise CDP?
Why Treasure Data?
Enterprise Customer Data Platforms for Dummies 2.0
futurum-sbb
Explore Featured Posts
  • Treasure Data Named a Leader in the IDC MarketScape: Worldwide CDPs for Data and Marketing Operations Users 2022 Vendor Assessment
  • What’s a CDP? New Dummies Guide 2.0 Shows Enterprises How to Use Customer Data to Compete NOW
  • Top 5 Customer Data Trends for 2022
  • Treasure Data’s Trusted Foundation Helps Enterprises Navigate Privacy and Personalization Expectations
  • How CDPs Empower Empathy and Improve CLV
  • The Difference Between First-party, Second-party and Third-party Data
  • Answers to 7 FAQs on Data Privacy, Security & Identity Best Practices
Browse categories
  • Automotive
  • CDP
  • CDP for Service
  • Company News
  • CPG
  • Customer Data
  • Customer Experience
  • Customers
  • Digital Transformation
  • Financial Services & Insurance
  • Horizontal/APAC
  • Horizontal/EMEA
  • Infographic
  • Integrations
  • Interviews
  • Life Sciences
  • Martech
  • Partners
  • Perspective
  • Perspective EMEA
  • Privacy & Security
  • Product News
  • Retail
  • Technology
  • Webinars

Get Treasure Data blogs, news, use cases, and platform capabilities.

Treasure Data respects your privacy.

Thank you for subscribing to our blog!

Privacy Policy | Cookie Policy

Copyright © 2022 Treasure Data, Inc. (or its affiliates). All rights reserved.
The new table stakes for CPG? CDPs, says Futurum Research Learn why