Best Practices for Data Privacy Management
0Organizations with good data privacy management strategies enjoy enduring client trust, more operational efficiency, and better overall reputations. Find the best data privacy management methods here....
Cloud Data Privacy & Governance: Key Principles
0Organizations with good data privacy management strategies enjoy enduring client trust, more operational efficiency, and better overall reputations. Find the best data privacy management methods here....
Ensuring Data Privacy Compliance: Build Trust and Avoid Fines
0No one can afford to ignore data privacy compliance anymore. To stay in the game, brands must prioritize data safety, manage consent, and enforce end-to-end data governance. Read more in this article....
How to Fix Your Customer Journey Optimization Strategy
0Are you maximizing benefits from customer journey orchestration? Avoid these five common pitfalls to understand where your customer journey optimization strategy can go wrong–and how to fix it....
Corporate Guide to U.S. Data Privacy Laws
0Complying with multiple U.S. data privacy laws is challenging: businesses must keep current on laws and new bills in national and state legislation. This guide sums up data privacy laws for businesses....
[Infographic] 7 Benefits of Data Enrichment—And Why Your Marketing Team Needs Them
0If you've been in marketing for almost any amount of time, odds are you've taken your share of heat when things have gone wrong. Your martech probably has, too. “Why are leads [sales, profits or ROI] down, wh...
How Enterprises Can Resolve Data Privacy Issues to Gain Consumer Trust
0Data privacy issues are not insurmountable. Retaining consumer trust requires companies to own their data responsibility, be transparent, and let consumers control their personal details. Learn more....
The Difference Between First-party, Second-party, and Third-party Data
0What’s the difference between zero-party data, first-party data, second-party data, and third-party data? And why do you need to collect all data responsibly?...
Evaluating Data Privacy vs. Data Security: Distinctions, Connections, and Consequences
0Data privacy vs. data security? No need to choose: both are essential to meet compliance and earn consumers’ trust. Maximize data potential with a solution that ensures privacy and safety. Learn more....
Unlock the Power of Patient and Provider Data With a CDP
0A CDP can serve as the central nervous system for pharma and life sciences companies when managing patient and provider data securely and efficiently....