We use cookies to store information on your computer. By continuing to use our site, you consent to our cookies. If you are not happy with the use of these cookies, please review our cookie policy to learn how they can be disabled. By disabling cookies, some features of the site will not work.

  • Treasure Data BlogTreasure Data Blog
  • Learn
    • Why CDP
    • CDP Selection Criteria
    • Why Treasure Data
    • CDP vs DMP
    • CDP Academy
    • CDP Guide
  • Solutions
    • Overview
    • Automotive
    • Retail
    • Financial Services
    • CPG
    • Entertainment & Media
  • Customers
  • Product
    • Overview
    • Technology
    • Security
    • Treasure Boxes
    • Integrations
    • Open Source
  • Resources
    • Library
    • Case Studies
    • Guides & Cheatsheets
    • Whitepapers & Reports
    • Videos
    • Events & Webinars
    • Documentation
    • CDP Academy
  • Company
    • About Us
    • Press Releases
    • Partners
    • News
    • Careers
  • Request Demo
July 14, 2020

CDP Academy: Customer Data Resources for Every Marketer

0
CDP Academy, a new resource for marketers, features real-world successes in customer data-driven personalization, new customer acquisition, predictive analytics, targeting, and segmentation....
July 7, 2020

Arm proposes to transfer ownership of Treasure Data to SoftBank Group Corp. and its affiliates

0
Arm announced proposed strategic organizational changes to transfer its two IoT Services Group (ISG) businesses, Treasure Data and IoT Platform, to new entities that would be owned and operated by SoftBank Grou...
July 7, 2020

The Moments that Move People: How Data Drives Emotion in Marketing

0
While tapping into the emotions of millions of consumers may seem like an impossible task, it can be done. Using the wealth of customer data that exists in the world, we can create more memorable, moving experi...
July 1, 2020

Customer Expectations & Covid-19: What Every Retailer Needs to Consider

0
Customer connectivity, customer confidence, and customer communication should be among the most sought after goals to help achieve stronger customer care, yet none of this can be performed at its best without l...
June 26, 2020

Elevating the Customer Experience: Q&A with Stephanie Thum, CCXP

0
Delivering a seamless and consistent omnichannel customer experience (CX) requires commitment and focus from every team across an organization. Marketers, in particular, can play a strategic role in helping bra...
June 23, 2020

Summer Webinar Series for CMOs and Data-Driven Marketers

0
We’ve lined up a summer webinar series featuring top marketing experts with a focus on how to become more agile, more data driven, and more successful at accelerating digital transformation, which so many org...
June 18, 2020

How Customer Data Is Helping Retailers Stay Relevant During Covid-19

0
In the era of risk and huge shifts in customer behavior, three retailers—EO Products, Summersalt, and Moda Operandi—use customer data to deliver the (right) goods....
June 17, 2020

Marketing Post-CCPA: Data Privacy Laws Require Leadership, Careful Targeting

0
Still adjusting to the CCPA? Tim Sullivan offers 4 questions to address post-CCPA issues. He says the CCPA requires marketers to lead on consumer data privacy but favors correctly personalized CX/messages....
June 12, 2020

Marketing in a Downturn: 16 Unexpectedly Helpful Resources for Marketers

0
The disruption caused by Covid-19 has presented marketers with an unexpected opportunity to reflect on how to adjust strategies and business operations. Here are 16 smart resources to help you find your way in ...
June 11, 2020

[Webinar] Understanding (and Applying) Agile Marketing in the Real World

0
Confused by the advice to be agile? Don’t miss this expert advice from certified Agile coach Andrea Fryrear on common Agile marketing misconceptions and how to make it really work for your business....
    4567891011162432
Treasure Data

Treasure Data Customer Data Platform (CDP) brings all your enterprise data together for a single, actionable view of your customer. Learn more by clicking below:

What is a Customer Data Platform (CDP)?
Why Enterprise CDP?
Why Treasure Data?
Treasure Data helps CPGs take on DTCfuturum-sbb
Search the blog
Explore Featured Posts
  • Six Ways Your Brand Can Connect with Customers in the Current Crisis
  • The 10 Best Coronavirus Data Visualizations We’ve Found
  • High Performance SQL: AWS Graviton2 Benchmarks with Presto and Treasure Data CDP
  • Shifting Customer Journeys with Customer Data Enrichment: A Marketer’s Guide
  • Lessons Learned WFH—5 Tips to Make It Work for You
  • New Study Finds Data Key to Unlocking Superior Customer Experience
  • Frost & Sullivan Names Treasure Data ‘Global Company of the Year’ in CDPs
Browse categories
  • Automotive
  • Company News
  • CPG
  • Customer Data
  • Customers
  • Digital Transformation
  • Financial Services & Insurance
  • Integrations
  • Interviews
  • Perspective
  • Privacy & Security
  • Product News
  • Retail
  • Technology
  • Webinars

Get Treasure Data blogs, news, use cases, and platform capabilities.

Treasure Data respects your privacy.

Thank you for subscribing to our blog!

Copyright © 2021 Treasure Data, Inc. (or its affiliates). All rights reserved.
The new table stakes for CPG? CDPs, says Futurum Research Learn why