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Popular Posts
September 2, 2022

Life at Treasure Data: Andrea Escobar, on Making a Shift From Sales to Marketing Ops

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Andrea Escobar, marketing operations manager, Treasure Data, shares her story on what it takes to pivot from a career in Sales, to a career in Marketing Ops....
September 2, 2022

Top Factors That Build Consumer Loyalty for Your Brand

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Brands can use a CDP like Treasure Data Customer Data Cloud to build consumer loyalty through personalization and consistent omnichannel experience....
August 31, 2022

CPG Brands and the Rising Cost of Living

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With the rising cost of living, everything from profits to brand loyalty is on the line for CPG brands. Learn how they can use data insights to understand shopper behavior and stay ahead of the curve....
August 30, 2022

How to Create Customer Loyalty and Retention With an Enterprise CDP

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Using an enterprise CDP like Treasure Data's can help brands derive actionable insights to boost customer loyalty and retention....
August 29, 2022

Life at Treasure Data: Q&A with Kohki Sato, Senior Technical Support Engineer

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Kohki Sato, Sr. Technical Support Engineer, shares his experiences driving the future of data forward at Treasure Data, and what it's like leading a world-class CDP team in the United Kingdom....
August 23, 2022

Customer Relationship Data Management Tool for Analysis and Planning

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A CDP is a better customer relationship data management and analysis solution than CRM due to centralized storage and integrated analytical capabilities....
August 19, 2022

Using a CDP to Deliver Connected Healthcare Provider Experiences

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Pharma brands can use a CDP to unify their data, create personalized outreach, and improve the effectiveness of their sales, marketing, and customer service teams....
August 17, 2022

How To Maximize Your Customer Insights Benefits for Better Lifetime Value

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A customer data platform helps brands maximize customer insights benefits to increase lifetime value from the acquisition stage to post-purchase nurturing....
August 11, 2022

Customer Data Platform vs Data Lake: How to Choose Your Best Option

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The benefits of a customer data platform over data lakes include centralized data access, real-time analysis, and faster activation....
August 9, 2022

How Understanding the Customer Data Management Lifecycle Improves Customer Loyalty

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Understanding the customer data management lifecycle is key to improving customer experience and increasing loyalty....
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Treasure Data

Treasure Data Customer Data Platform (CDP) brings all your enterprise data together for a single, actionable view of your customer. Learn more by clicking below:

What is a Customer Data Platform (CDP)?
Why Enterprise CDP?
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Enterprise Customer Data Platforms for Dummies 2.0 futurum-sbb
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