Customer Data Platform Blog for Industry Leaders

Introducing Live Connect: Zero copy for the enterprise

Announcing Live Connect, a zero-copy feature within Treasure Data CDP purpose built for the rigorous and unique demands of the enterprise. Simplify data movement between your data warehouse and our CDP....

February 15, 2024

Utilizing Generative AI for Data Solutions

A best-of-breed approach – selecting the most suitable software solutions for each specific need – empowers companies to harness the true power of generative AI without compromising data autonomy....

January 30, 2024

From RFP to Revenue Growth: A Fortune 1000 Company’s First Year with a CDP

Discover SCI’s journey with a customer data platform to reduce friction along the customer journey while creating more personalized digital experiences....

October 31, 2023

Treasure Data Reinvents the CDP

Delve into Treasure Data’s announcements to unify Batch CDP and Real-Time 2.0 CDP while incorporating advanced AI capabilities into a single, user-friendly Journey Orchestration UI....

September 27, 2023

Build Better Audiences Faster with Segment Insights

Segment Insights helps marketers easily create segment dashboards, enabling them to view the impact of audience segmentation rules in real-time, resulting in faster decisions and improved customer experience....

5 Common Customer Data Problems & How To Fix Them

Here, we explore some of the common customer data problems companies face, and steps to take to improve data quality with a customer data platform....

Partner Spotlight: How Artefact Helps Clients Build Their Customer Data Platform Strategy

New technologies are bringing about innovative use cases around customer data. Learn how Artefact and Treasure Data are partnering to help clients create a data-driven customer data strategy....

How CDPs Power Digital Transformation

How companies are using CDPs and customer data to accelerate digital transformation for greater profits, efficiency, and customer loyalty....

Partner Spotlight: How Silverbullet Uses First-Party Data to Deliver Trusted Customer Experiences

In our latest Partner Spotlight, Silverbullet’s Managing Director, Americas, Andrea Ghibaudi talks about delivering trusted customer experiences through first-party data and how CDPs can help....

Using AI/ML to Improve Data Quality

Discover how AI/ML can help with data quality management, helping you uncover anomalies, automate data cleaning processes, and uncover valuable insights....

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