Nick Antoniades - Treasure Data Blog

Author Archive for: "Nick Antoniades"

January 18, 2022

Why Data Mining Is Key to Successful Segmentation

Nick Antoniades: Successful marketers go beyond typical segmentation strategies to glean surprising, profitable new insights from data mining & data analytics. Customer data platforms to avoid targeting errors....

January 14, 2022

Don’t Kiss Lapsed Customers Goodbye—Win Them Back

Retail expert Nick Antoniades challenges how brands often treat “lapsed” customers and explores the alternatives. Learn the benefits of courting a “lapsed but engaged” audience and why giving up on this...

January 11, 2022

Retail TouchPoints: How to Fight Churn & Keep Your Customers Forever

Customer loyalty is up for grabs—and truly great loyalty programs attract new customers, engage existing customers, and motivate both to spend more and buy more often. Here’s the latest on how to recapture ...

December 23, 2021

Retail Data News: Peloton, Metaverse, Glamping, and Fast Fashion

Peloton takes a spin through the news cycle. Reality moves to the metaverse. And our retail industry expert Nick Antoniades learns a new word—glamping. Don’t miss the last Retail Data News update of the yea...

December 16, 2021

Retail Data News: Lululemon, Fabletics, and POPSUGAR Ready for Fitness Season

As the year winds down, fitness fashion retailers gear up. This week's Retail Data News roundup, featuring articles from December 6 to December 12, also includes the latest from Alibaba, Burberry, Jack in the B...

December 8, 2021

Retail Data News: Chipotle Sold Out of Cilantro Soap Plus Cyber Week Results

Cyber week results are in! This Retail Data News roundup, featuring articles from November 29 to December 5, also includes the latest on the Lululemon and Peloton lawsuits, Toys R Us, and Chipotle's sold out ci...

December 3, 2021

Retailers, Your Contact Strategy Needs Machine Learning—and a CDP

As a retailer, you have an advantage few industries share—direct interactions with customers. But without a clear strategy for leveraging customer data, much of it will go to waste. Find out how machine learn...

November 30, 2021

Retail Data News: Walmart Doubles Down on Drones and Retailers Explain Q3 Results

Issue 5 of Retail Data News includes a first look at Black Friday performance, third-quarter results from The Gap, Nordstrom, and Dick’s Sporting Goods, plus Walmart’s drone deal and Patagonia’s expansion...

November 24, 2021

Retail Data News: Gucci Collaborates with Xbox, Arby’s Introduces Fry-Flavored Vodka

Get caught up on the latest, most interesting retail, DTC, and consumer trends news. Issue 4 of Retail Data News includes the latest in retail collaborations, including Gucci + Xbox, Starbucks + Amazon Go, and ...

November 17, 2021

Has the Ecommerce Magic Worn off for Alibaba? Read Retail Data News

Get caught up on the latest, most interesting retail, DTC, and consumer trends news. Issue 3 of Retail Data News includes articles from November 8 to November 14 and topics ranging from new tween brands to the ...

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