Popular Posts - Treasure Data Blog - Part 26

Popular Posts

September 23, 2020

Need to Shift Your CPG Strategy? 3 Ways to Maximize CPG ROI

CPG brands are adjusting to changing consumer needs—and speed matters for companies that want to stay relevant. Here are three Customer Data Platform (CDP) initiatives that can help CPGs maximize ROI and conn...

September 18, 2020

How Customer Data Platforms Future-Proof the CPG Industry: 3 Aspirational Goals to Consider

How can you be sure your technology investments are future-proof? One approach: start with your company’s aspirational goals and make sure your investments can help—not hinder—meeting them....

September 14, 2020

NVIDIA to Acquire Arm

Dear Valued Customers and Partners, Softbank and NVIDIA have announced a definitive agreement for NVIDIA to buy Arm Limited. The transaction does not include Arm's IoT Services Group, which is made up of Tre...

September 14, 2020

COVID, Customers & Challenges: Realistic Ways Retailers Can Combat the Unexpected

COVID-19 has forced businesses to finish years of digital transformation in just a few months. Will these martech investments designed to better understand consumers forge long-term customer loyalty post-pandem...

September 10, 2020

The Best RFP for CPG Manufacturers Choosing a Customer Data Platform (CDP)

CPG manufacturers are making big investments to leverage customer data. This ready-to-use CDP RFP template—with more than 200 questions—is designed to get you the answers you need to pick the right CDP for ...

September 1, 2020

4 Forces Driving the Rise of Customer Data Platforms in Retail, CPG, Finance—and More

Customer Data Platforms (CDPs) are trending among retailers, CPG companies, entertainment and media firms, and automakers to know customers better and provide personalized customer experiences that sell. Here's...

August 27, 2020

Customer Data Analytics and Insights Key to Post-Pandemic CPG Success

Survey: CPG companies are investing in data analytics and customer data platforms (CDPs) to track rapidly changing consumer habits & supply chains. Those that do could be in a better position to thrive post-COV...

August 24, 2020

The Drive for Data: The Future of Automotive Marketing in a Customer-Centric World

How is a global pandemic accelerating the auto industry’s digital transformation and what obstacles are still ahead? To find out, Winterberry Group interviewed more than 30 automotive marketers from global br...

August 21, 2020

Why DTC Is The Next Step For CPG Brands

The consumer packaged goods (CPG) industry has reached a critical decision point. CPG brands must expand their traditional B2B2C business model and invest in DTC models or risk losing relevancy and their compet...

August 20, 2020

Survey: COVID-19 & The Future of Commerce—How a Global Pandemic Changed the Way We Shop

A new survey of 1,000 consumers shows big changes in buying habits, attitudes toward sustainability, and motivations for returning to stores—and highlights differences among Boomers, Gen X, Millennials, and G...

26