/* Search content column that has all the data */ ?> January 17, 2023 Think Outside the Funnel: How to Create a Custom Customer Journey Map Create a customer journey map to make your marketing more precise, pinpointing where you should focus your efforts to maximize conversions. Learn how here!
/* Search content column that has all the data */ ?> January 13, 2023 What Is Omnichannel Customer Experience? Establishing an omnichannel customer experience means ensuring consumers interact with a brand as a single entity across connected channels.
/* Search content column that has all the data */ ?> January 11, 2023 How to Get the Most Value From Your CDP Today–And Tomorrow Check out key highlights from the recent Advertiser Perceptions report on the CDP Value Chain to learn about CDP selection, uses, benefits, and growth opportunities.
/* Search content column that has all the data */ ?> January 6, 2023 Why Is Data Privacy Important? Data privacy is crucial for a brand's success and maintains legal compliance with emerging privacy regulations in the US, EU, and around the world.
/* Search content column that has all the data */ ?> January 5, 2023 Data Privacy Policy: What It Is and How To Create One A data privacy policy helps companies comply with privacy laws while setting expectations about their data usage for website visitors.
/* Search content column that has all the data */ ?> January 2, 2023 Customer Data Platform Evaluation: A How-To Guide Check out these features when evaluating customer data platforms: omnichannel data collection, customer profile unification, and user-friendliness.
/* Search content column that has all the data */ ?> December 20, 2022 Treasure Data: Wrapping Up 2022 Treasure Data 2022 “year in review” highlights include industry recognition, product innovation, strong partnerships, and our vision to put connected customer experiences at the heart of every business.
/* Search content column that has all the data */ ?> December 15, 2022 Embrace the Possible: Top CDP Use Cases for Auto Brands, Dealers, and OEMs Identifying the right CDP use cases for your auto organization is the first step towards achieving ROI and ensuring a successful CDP implementation.
/* Search content column that has all the data */ ?> December 2, 2022 Life at Treasure Data: Sarah Kalman, on Making the Leap from SDR to Account Executive Sarah Kalman shares how she grew her career in Sales at Treasure Data, and offers advice to those who want to pursue leadership roles within sales organizations.
/* Search content column that has all the data */ ?> November 29, 2022 Measuring Customer Loyalty: A Complete Guide Brands can measure brand loyalty by tracking metrics like NPS, CLV, upsell ratio, and customer loyalty index (CLI), among others.