Popular Posts - Treasure Data Blog - Part 66

Popular Posts

Treasure Data to Salesforce: Augmenting your Customer Intelligence

In most organizations, there is an information gap between Sales and Marketing and Engineering. For example, Sales and Marketing typically manages CRM data, whereas customer activity data coming from websites, ...

February 27, 2015

Eliminating Schema Rot in MPP Databases Like Redshift

The MPP database is an incredible piece of technology. These databases run large-scale analytic queries very quickly, making them great tools for iterative data exploration. With a cloud offering like Redshift ...

February 25, 2015

Managing the Data Pipeline with Git + Luigi

One of the common pains of managing data, especially for larger companies, is that a lot of data gets dirty (which you may or may not even notice!) and becomes scattered around everywhere. Many ad hoc scripts a...

February 17, 2015

StrataConf by the Numbers: As Hadoop Stoops, Machines Learn and Spark

With my third Strata + HadoopWorld conference around the corner, I decided to do a bit of data analysis to search for any overarching trends for this massive convention by/for/of data nerds. As a former data...

February 5, 2015

Learn SQL by Calculating Customer Lifetime Value Part 2: GROUP BY and JOIN

This is the second installment of our SQL tutorial blog series. In the first part, we set up the data source with SQLite and learned how to filter and sort data. This time, we will learn two other key concepts ...

January 14, 2015

Treasure Data Raises $15 Million in Series B Financing

With TD’s cloud service, customers can begin to leverage their largest data sources without significant investments in time, specialized skills or new infrastructure. An alternative to Hadoop platforms or services,......

December 5, 2014

Learn SQL by Calculating Customer Lifetime Value Part 1: Setup, Counting and Filtering

Motivation As far as technical skills go, SQL is a really nice skill to have for product managers and product marketers. Instead of constantly running into performance issues in Excel or begging "technical" pe...

November 26, 2014

12 Open Source Software Innovations from Treasure Data Engineers

TD is proud to have some of the best technical minds in the world working on our unique managed service. When they’re not working on the TD Service or supporting our customers, many of our engineers continue ...

October 30, 2014

From Business Analyst to Data Scientist: the 4 S’s

I used to work in finance as a quantitative analyst, a role best described as “data scientist in finance.” Because of that, my friends with a business background sometimes ask me how they can prepare themselves to become data scientists. “Do I need to know machine learning?” “R or Python?�...

October 13, 2014

How to Get More Clicks for Digital Advertising: Step by Step Guide to Optimizing CTRs with Real-time Data + Machine Learning

In the digital advertising space, optimizing the CTR (Click Through Rate) is one of the major challenges to increasing the performance of the advertising networks. Often times, machine learning algorithms are used to optimize what ads are relevant to the incoming visitors by learning from the histo...

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