Customer Data Platform Blog for Industry Leaders

October 30, 2014

From Business Analyst to Data Scientist: the 4 S’s

I used to work in finance as a quantitative analyst, a role best described as “data scientist in finance.” Because of that, my friends with a business background sometimes ask me how they can prepare themselves to become data scientists. “Do I need to know machine learning?” “R or Python?�...

October 13, 2014

How to Get More Clicks for Digital Advertising: Step by Step Guide to Optimizing CTRs with Real-time Data + Machine Learning

In the digital advertising space, optimizing the CTR (Click Through Rate) is one of the major challenges to increasing the performance of the advertising networks. Often times, machine learning algorithms are used to optimize what ads are relevant to the incoming visitors by learning from the histo...

September 30, 2014

Sharing Insights with Saved Query

This feature allows people to easily share their ‘insights’ with other users on their account. People who can write SQL (e.g. engineers, data analysts, data scientists) can create a query to generate insights, then provide that query to others within their......

September 22, 2014

4 Steps to Big Data Analytics with Tableau and Treasure Data

While TD is a BI tool agnostic service, customers like retailer MUJI are using Tableau for the BI / Visual Analytics. In this article, we want to introduce our customers’ usage pattern of combining TD, Tableau Desktop and Tableau Server......

September 16, 2014

Big Data Visualization with Tableau and Treasure Data

TD has been heavily investing in our Result Output feature, which allows users to export the result of a job into other systems. The new Tableau Result Output feature allows TD users to put the query result directly into Tableau Server from......

Treasure Data Catches the Eyes of Ad Tech Market with First Flexible Cloud Data Service

TD’s cloud-based, managed service has been transformational for publishers, advertisers and marketplaces. It offers fast, easy and cost-effective capabilities for data processing at massive scales. These are delivered in a managed service model......

5 Trillion

Less than a year ago, we hit 1 trillion records – and today, we’re announcing that we have hit 5 trillion data records! That’s adding a trillion records to the TD Service in just a little over a month......

A Cool Vendor

Our latest news has us really excited: prestigious research and analyst firm Gartner has named us one of four Cool Vendors in Big Data, 2014! With so many technology vendors launching in the past few years, we were thrilled that Treasure Data garnered a spot in the information technology and researc...

Adding to the Records

It's time to announce… 4 trillion data records! It wasn't long ago our customers hit 1 trillion rows of data, and now we've seen our customers import another 3 trillion rows into the Treasure Data Service for processing in near real-time. Our customers continue to grow by leaps and bounds, as e...

February 25, 2014

Treasure Data Releases Flexible, Self-Service Analytics Solution for Digital Gaming

Gaming companies now have an end-to-end solution for data and analytics with unprecedented flexibility and low TCO. Customers can be in production on the service in less than two weeks, with no infrastructure investment......

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The new table stakes for CPG? CDPs, says Futurum Research Learn why