Treasure Data Blog - Part 35

October 3, 2017

Solving a Problem All Marketers Have

Think of it this way: Now more than ever, marketers need a unified view of the customer, and understanding and utilizing the data about each customer is critical. The customer in 2017 is everywhere, and data is...

September 13, 2017

The Quick Start Cloud Migration Checklist

You are convinced that it is time to migrate to the cloud. You are ready to reap all of the benefits, including greater efficiency, lower costs and staying agile and competitive in a rapidly changing marketplac...

September 10, 2017

Expert Interview Series: Nikhilesh Tiwari of Helical Insight on the Benefits of Open Source Business Intelligence

Nikhilesh Tiwari is a BI and analytics veteran and the co-founder of Helical Insight, an open source business intelligence platform, and Helical IT Solutions. We recently asked Nikhilesh for his insight o...

September 8, 2017

5 Data Management Practices Agencies Should Consider

Agencies are struggling to differentiate their offering and although there is a lot of talk and investments being made in data, there is little guidance available. Here are 5 data management practices that agen...

August 31, 2017

Expert Interview Series: Paul Robertson of Phocas Software on the Effective Use of Business Intelligence

Paul Robertson is Head of Digital Marketing at Phocas Software, which helps wholesale distributors, manufacturers and retailers discover opportunities to increase sales, reduce costs and get a better visibility...

August 17, 2017

Enhance Twitter Tailored Audiences with Unified Data

You can create customer segments based on the unified customer data stored in TD. For example, CRM data can be matched with website browsing logs to create more precisely defined audiences for your advertisemen...

Top Ten Tricks to Maximize Your Social Reach for B2B Enterprises

In December I was given a new area of responsibility (social media manager for a B2B start up) and since then I have been managing all organic and paid campaigns for our Facebook, Twitter, LinkedIn and Instagra...

Efficiently Analyze Infinitely Growing Data with Incremental Queries

Stream data processing, a type of data processing that is designed for infinite data sets, is an efficient way to deal with ever-growing, unbounded data that is increasingly common as an object of analysis for ...

Expert Interview Series: Zach Gemignani of Juice Analytics on the Value of Data Storytelling

Zach Gemignani is co-founder and CEO of Juice Analytics, the innovation leader in data storytelling. Here, Zach shares his insight on the power of data storytelling and what organizations should be doing to har...

How a “Big Six” Studio Quadrupled Data Analysis Speed with this One Simple Technique

A major entertainment company speeded up query time from hours to minutes by a simple technique: replacing COUNT(DISTINCT x) with APPROX_DISTINCT(x). Why Should I Care? COUNT(DISTINCT x) and APPROX_DISTINC...

35

The new table stakes for CPG? CDPs, says Futurum Research Learn why